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Concept design

One idea.The whole page.

Some clients need more than a better website. They need one that people talk about.

How a concept page is made.Four rules, held end to end.

  1. One idea per pageFound in the business itself
  2. The scroll is the storyEach scene moves the idea on
  3. The first screen is a posterIt has to work at a glance
  4. One moment to rememberA single interaction that belongs to this business and to no other site

The work, dealt.Every page, one idea.

  1. Casa ÍndigoBoutique hotel, Cartagena
  2. Mariana OchoaWedding photographer, Bogotá
  3. Tostadores La LaderaCoffee roaster, Medellín
  4. Estudio PacíficoArchitecture studio, Lima
  5. Torque LabCar tuning, Quito
  6. Horizonte VRVR park, Guayaquil
  7. BríoDigital bank and its app, Ecuador
  8. Marea SerenaCruises for travellers over 65
  9. NodoAI school, Quito
  10. Fuerza StudioStrength studio, Santiago
  11. Local Friend TourPrivate journeys across Ecuador
  12. Local Friend Tour · WeddingsDestination weddings
  13. Local Friend Tour · FamiliesFamily journeys
  14. Local Friend Tour · LGBTQ+LGBTQ+ travel

The work.Open any of them and scroll.

Casa Índigo, the first screenCasa ÍndigoBoutique hotel, CartagenaOne day at the hotel: the scroll is the clock.The page turns from dawn to night, and the doors at 22:00 open onto the room.Mariana Ochoa, the first screenMariana OchoaWedding photographer, BogotáA roll of film that develops as you scroll.Frame 11 is empty: "this one's yours".Tostadores La Ladera, the first screenTostadores La LaderaCoffee roaster, MedellínThe route from the slope to your cup.A red line draws itself through nine farms with a bean riding on it.Estudio Pacífico, the first screenEstudio PacíficoArchitecture studio, LimaThe site is a set of drawings.The page drafts itself, gridlines first.Torque Lab, the first screenTorque LabCar tuning, QuitoScrolling shifts up through the gears.The booking section is redline.Horizonte VR, the first screenHorizonte VRVR park, GuayaquilA launch through a portal into four worlds.You fly the tunnel before you read a word.Brío, the first screenBríoDigital bank and its app, EcuadorMoney in motion, one life moment at a time.A receipt adds up a year of fees as you scroll.Marea Serena, the first screenMarea SerenaCruises for travellers over 65A calm tide: one slow day at sea.The tide rises over the first screen; the text size is in their hands.Nodo, the first screenNodoAI school, QuitoA network that grows as you learn.The programmes grow as branches that meet at Demo Day.Fuerza Studio, the first screenFuerza StudioStrength studio, SantiagoThe word is a muscle under load.The letters flex with the speed of your scroll.Local Friend Tour, the first screenLocal Friend TourPrivate journeys across EcuadorA conversation with a local friend; the bird flies with you.The logo's bird takes off and lands on the map.Local Friend Tour · Weddings, the first screenLocal Friend Tour · WeddingsDestination weddingsA letterpress invitation suite.The bird lands on the seal you are about to break.Local Friend Tour · Families, the first screenLocal Friend Tour · FamiliesFamily journeysA child's explorer passport.The van drives the route and a stamp thumps in.Local Friend Tour · LGBTQ+, the first screenLocal Friend Tour · LGBTQ+LGBTQ+ travelThe bird's colours split into a spectrum.The rainbow is native to the brand.

Two ways to get one.

Signature

Directed by an agent

A Signature agent finds the idea and directs every scene, in its own voice.

Meet the agents
Atelier

Made by hand, with you

For the flagship client: a page made to brief, quoted per page.

Request a quote

Ask for access.

We review every request by hand during the alpha.

I pitch websites as
Prospects I pitch a month

We read every request by hand during the alpha and write back from a person, not a sequence.